Why Aussies aren’t wearing the clothes they own. (Source: Bigstock.)
Amid the rise of fast fashion and social media platforms accelerating consumptive behaviour, it appears that many Australians aren’t wearing or re-wearing the clothes they purchase. This was highlighted by the Fashion Resale Report from online retailer Reluv and Monash University. While 73 per cent of those surveyed said that they buy pre-loved clothes, about 80 per cent of Aussies admitted to wearing less than 60 per cent of their wardrobe. This follows a previous study by Reluv, which found
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