TUDOR is Official Timekeeper of Orchard Road’s Christmas on a Great Street 2021
TUDOR ushers in the holiday season as the Official Timekeeper of Orchard Road’s Christmas on a Great Street 2021. In partnership with The Hour Glass and Orchard Road Business Association, TUDOR’s Black Bay in 41mm with burgundy bezel and blue bezel will be projected onto the outer facade of Mandarin Orchard to display a 3-minute animation inspired by the spirit of Christmas.
The 10-minute projection mapping display kicks off at 8pm every night, taking viewers on a short festive inspired animated journey that is unsuspectingly rich in history. Inspired by Orchard Road’s own heritage, TUDOR’s Black Bay line, which debuted in 2012, takes inspiration in close to seven decades of professional diving watches. The projection mapping’s festive European inspired elements, akin to watching a swirling snow globe, will transition to a countdown sequence on Christmas Eve and New Year’s Eve.