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Shopee culls staff across SE Asia, Europe

Sea Group-owned e-commerce giant, Shopee, is laying off staff across several markets, including downsizing ShopeeFood and ShopeePay teams in Southeast Asia.

It is not evident which countries will be most impacted by the decision, however, staff cuts have been confirmed in Vietnam and Indonesia. Two sources told DealStreetAsia that nearly half the number of staff of Shopee Thailand’s payment and food delivery arms have been affected. The company is reported to have emailed staff impacted by downsizing, suspending its recruiting process and several job offers for regional positions have been rescinded. 

The layoffs are reported to result from the increasing inflation and high interest rates, which have forced the company to “rationalise its e-commerce business”. 

The Southeast Asian firm also plans to shutter its early-stage operations in Spain, after exiting France and India last March. The Indian withdrawal came after the government imposed a ban on Sea Group’s ‘Garena Free Fire’ game together with 53 Chinese apps. However, the company said the shutdown was due to “global market uncertainties”. 

Levi Strauss appoints new South Asia leader

Amisha Jain has been named as Levi Strauss’ new senior VP and MD of South Asia, Middle East and Africa (SAMEA). 

Jain replaces previous VP Sanjeev Mohanty, who is now Levi Strauss & Co’s senior VP and MD of the US and Canada.

Jain will be in charge of the company’s operations in SAMEA, as well as its growth and success in Asia and around the world.

The new VP has more than 20 years of experience in physical, digital, consumer goods, and technology retail. She was previously the CEO of Zivame, an Indian intimate-wear brand and platform, where she was known as a transformational leader and turnaround specialist.

She also held roles across multiple functions including sales, operations and strategy at organisations like McKinsey & Company, Nike and Arvind Group at the starting stage of her career. 

“Amisha’s years leading digital and physical retail businesses, her track record of delivering results while connecting with consumers and her passion for innovation is a combination that will set our SAMEA cluster up for accelerated growth,” said Seth Ellison, executive VP and chief commercial officer at Levi Strauss & Co.

A.k.a brands names new vice president, head of legal and human resources

Direct-to-consumer fashion accelerator a.k.a Brands has named Kenneth C. White as the businesses new vice president, head of legal and human resources.

White will report directly to the business’ CEO Jill Ramsey.

“I am thrilled to have K.C. join our leadership team, and I am confident that his legal expertise as well as his experience in the retail industry will add immediately value to the platform and our brands,” Ramsey said.

“K.C. brings extensive experience in commercial transactions, corporate governance, compliance, risk management and labour and employment.”

Before his position at a.k.a, White acted as VP of legal at Viant, a digital advertising company, and has also worked as VP of business and legal affairs at direct-to-consumer lifestyle brand Ethika.

“I’m proud to join the a.k.a Brands team during this exciting time in the company’s journey,” said White.

“A.k.a’s goal of leveraging its next-generation retail platform to accelerate the growth of its brands and the acquisitive model makes this an exciting position in a fast-paced industry. I’m excited to use my human resources and labour law background to help our brands recruit next-generation talent and grow our teams.”

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