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Casiraghi’s mother, Princess Caroline, wore a dress by Bohan for her 1978 wedding to Philippe Junot, while her younger sister, Princess Stephanie, interned with the designer in the 1980s. Both sisters wore Dior frequently when they were younger, and became mainstays of the brand’s fashion shows.

Princess Caroline wearing a Dior Haute Couture dress on her wedding day, 1978

Francis Apesteguy / Getty Images

As well as his wife Beatrice’s connection to the brand today, Casiraghi’s sister-in-law, Tatiana Santo Domingo, has frequently appeared on the front row at Dior shows, as has his younger half-sister, Princess Alexandra of Hanover. Meanwhile his uncle Prince Albert’s daughter, six-year-old Princess Gabriella, has been shown to have a penchant for the brand, recently photographed carrying a Lady Dior bag.

Princess Alexandra attending the Christian Dior Haute Couture Fall/Winter 2021/2022 show as part of Paris Fashion Week

Stephane Cardinale – Corbis via Getty Images

It’s not Casiraghi’s first modelling gig, as he previously fronted a campaign for Berluti.

When he’s not modelling, Casiraghi mostly pursues his passion for sailing, working as vice president of the Yacht Club of Monaco and travelling around the world to compete as part of Team Malizia. He also works in philanthropy, being the president of the Sail for a Cause yacht race, which helps fund life-saving care in Monaco for underprivileged children from elsewhere. He made headlines in 2019 when he agreed to help environmental campaigner Greta Thunberg travel to New York for a meeting with the UN in a carbon-neutral boat.