Pizza Hut and KFC Singapore have appointed a bespoke unit under Havas Media Group Singapore to lead its media account following a competitive closed-door pitch. The newly formed unit pulls together talent from across the Group and will be fully operational from January 2021. The team will be responsible for data analytics, media strategy and planning across offline and online platforms. Pizza Hut and KFC marketers cited Havas’ data-driven approach and team passion as keys to winning the business.
Spread the love