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Glenfiddich Launches New Luxury Whisky Finished In Cognac Cask Via Clubhouse

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Glenfiddich, the World’s Most Awarded Single Malt Whisky, has unveiled Grande Couronne, the newest addition to Grand Series. Grande Couronne is a 26 year old whisky matured in American and European oak casks at the Glenfiddich Distillery in Dufftown, Scotland, before the crowning glory an extended finish of up to two years in meticulously sourced French Cognac casks providing a true taste of elegance.

The bottle and packaging are adorned with an ornamental gold filigree, whilst exquisite artwork reminiscent of great renaissance paintings are revealed inside the box. Glenfiddich Gran Reserva’s bottle and packaging has also received a stylish redesign, echoing the vibrancy and warmth of the liquid.

What makes the launch of this whisky even more unique is that it was launched digitally on app-of-the-moment, Clubhouse. The Room saw Paddle 8 founder Hikari Yokoyama, Soho House curator Kate Bryan and Glenfiddich ambassadors discuss everything from the approach of making whisky which, like art, is about technique mixed with a certain artistry, to how art and whisky both engage the consumer through more than just taste and sight.

The Glenfiddich Grand Series is a beautifully disruptive series of single malts that oozes opulence and is designed to elevate occasions and celebratory moments in a whole new way. Grande Couronne is the latest addition to the series, which includes Glenfiddich Grand Cru, aged for 23 years in American and European Oak casks and then finessed in French cuvée oak casks and Glenfiddich Gran Reserva, patiently mellowed for 21 years in bourbon casks before a final flourish in Caribbean rum casks.

Grande Couronne costs £450 and is available via the Glenfiddich website

Ross

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