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20 Brands Like Free People That Deliver All the Effortless Boho Vibes

Photo Courtesy of IMAX Tree

Last Updated

Dec 13, 2021

If you’ve landed here because your closet looks like a Free People showroom, then you’ve come to the right place. Free People, an American-based brand, is beloved for its array of everyday wear and its modern take on bohemian and vintage designs. Many shoppers go to its stores for wardrobe essentials such as quality coats, graphic tees, vintage jeans, and warm knits. The brand also offers FP Movement, a collection of innovative and sustainable activewear items developed in Italy.

For more than 35 years, Free People has stayed ahead of the trends and kept customers coming back for more. Its popularity and growth can be attributed to stand-out styles, such as the School Boy Cashmere Cardigan, Trixie Sweater Maxi, EDWIN Ryder Jeans, and Seamless Turtleneck Bodysuit, which are suitable for both casual and formal wear.

However, it’s always important to have options—especially when it comes to clothes. If you’d like to branch out from the staple store, we’ve found the best brands like Free People that are just as worthy of your attention. These unique labels focus on creativity and deliver exquisite designs you’ll wear time and time again. If you’re a fan of Free People, you’ll be a fan of them, too.

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Consider the female-founded brand BA&SH Free People’s chic older sister. Its collections include rich hues, mature silhouettes, and contemporary detailing that allow you to channel your sophisticated side. You’ll hold on to its Parisian pieces—think printed maxi dresses, polished jumpsuits, feminine blouses, and lightweight jackets—for years to come.

Founded in 2010, & Other Stories is known for its unique designs. It has ateliers in Los Angeles, Paris, and Sweden to bring minimalist, romantic, effortless, and laid-back styles to your closet. The best-selling Mock Neck Sweater—which comes in 10 colors—is a must for building a collection of basics. Then, graduate to the brand’s mini dresses and preppy wool coats for a welcome wardrobe upgrade.

Meet the brand that satisfies the French girl in all of us. Sézane places fine craftsmanship and innovation at the center of everything it does. As a B Corp certified label, it works to alleviate its environmental footprint by remaining conscious of its working conditions and donating to important causes. Whether you purchase a vintage-inspired leather item or a modern knit dress, you’ll feel good knowing your money is well spent.

Reformation has gained a cult-like following for its sustainable clothes. The L.A.-based brand has feminine options for every closet, focusing on vintage design and easy-to-style pieces. With its range of options, you can find a floral dress suitable for brunch or, just as quickly, locate the perfect bridesmaid ensemble. Reformation also features a footwear line that includes western boots and loafers. If you’re already familiar with the brand, check out more just like it.

Alix of Bohemia gets its name from founder Alix Verley-Pietrafesa’s inspiration of Paris’ mid-century Bohemia. The brand does slow fashion at its best, focusing on being the go-to for those looking to add sustainable and sophisticated options to their wardrobes. Like Free People, Alix of Bohemia creates one-of-a-kind clothing with clean and classic lines, allowing anyone to pull off even the boldest styles. 

If Free People is for the modern bohemian that steps out of the box once in a while, Farm Rio is for her maximalist friend. Bold prints, vibrant colors, and distinct cultural influences set the brand apart. Farm Rio was founded in Rio De Janeiro by Katia Barros and Marcello Bastos, a team with a dream of turning the energetic history of the city into clothing for the world to enjoy.  Expect ruffle dresses, breezy jumpsuits, crocheted knits, printed puffer jackets, and other pieces that inspire travel to Brazil.

ALÉMAIS is an Australian-born label with purpose. Since the beginning, it has strived to focus on environmental responsibility, embracing traditional artisan techniques and designing bold and eclectic pieces. You’ll come across everything from linen dresses and reworked vintage jackets to romantic tops perfect for date night.

Sea New York lies at the crossroads of vintage and modern, offering everyday wearables with the intimacy of hand craftsmanship. Each season, there’s an element of trend-driven newness; still, Sea’s collections remain small. You’ll come across intricate pieces that blend sportswear and feminine silhouettes with details such as quilting, crochet, and tie-dye.

New York native Rosie Assoulin produces signature clothing known for its volume, prints, textures, and colors. Between flared pants, exaggerated sleeve tops, and a range of bags to match, the label continuously comes out with classic items that are of the moment.

If you are all about femininity, then let us direct you to En Saison, a label that prides itself on everyday uniqueness. The brand’s collections are full of smocked dresses that are designed with the prairie girl aesthetic in mind. In the winter, wear a dress with tights and boots; in the summer, nude sandals and a straw bag will complete your look.

Doên has deep roots in the modern bohemian aesthetic from Santa Barbara-based sisters and founders Margaret and Katherine Kleveland. Since 2015, the brand has been heavily inspired by the sisters’ memories of the Southern California landscape, and days filled with mountain hikes and salty beaches. With earthy palettes, nature-infused prints, and playful silhouettes, you’ll feel confident in any Doên ensemble.

Mara Hoffman’s mature take on beachwear is worthy of a winter vacation. Over the years, the brand has become a favorite with Margo Robbie, Priyanka Chopra, and Olivia Culpo, and it’s not difficult to see why. With swimwear, dresses, and cover-ups consisting of vibrant tribal-inspired prints, you’ll be the most elegant woman basking in the sun.

Similar to Doên, SPELL is a sister-founded brand that takes inspiration from Australia. It’s known for turquoise, floral, and lace details that whisper to the easy-breezy style from Down Under.

Fame & Partners is another brand like Free People, but the difference is in the details—and the founders’ inspiration. Fame & Partners is more contemporary, whereas Free People delivers a vintage, boho aesthetic. The label strives to create timeless looks that are made to order and produced with an eye on reducing waste. The clothes can be worn from the office to beach weddings and everywhere in between.

Aje is the Australian fashion house growing globally—you’ve probably seen it on your Instagram feed. Mostly known for its bold statement pieces, the brand portrays a sense of effortless elegance that’s perfect for the modern woman’s wardrobe. It’s hard to resist purchasing its beautiful beachy pieces and dresses that will elevate your evening wear.

Searching for a bridesmaid dress? Heading on vacation? Need a fun festival look? Show Me Your Mumu has you covered. This contemporary brand is reinventing the California boho look with pieces for every occasion. From jumpsuits, pants, T-shirts, intimates, and activewear, its feminine and free-flowing designs deserve a spot in your wardrobe.

For Love & Lemons is the ultra-feminine version of Free People with its lacey lingerie, graphic dresses, and pastel midriff-baring tops. The brand displays a dreamy and romantic vibe that we all lust for every once in a while. Throw on a piece from the label and you’ll want to jet off to a sun-soaked state and drink lemonade by the crashing waves.

It’s nearly impossible to walk around without seeing someone in one of Zara’s best sellers. But no matter how pervasive the brand is, we can’t stay away. Like Free People, Zara is a cutting-edge fashion company that’s sensitive to the latest trends. Season after season, it gets the newest and hottest styles in clothing, accessories, shoes, swimwear, beauty, and perfumes.

Free Peoples’ We The Free line features vintage-inspired staples with exaggerated seams for a statement-making design. Newcomer Hargan Denim is similar in that it takes old vintage jeans, deconstructs them, then reconstructs them to create one-of-a-kind pieces that mix and match different denim hues.

Spanish brand Mango combines Mediterranean ethos with a modern twist. The label primarily adopts current trends while leaving room for an assortment of fundamental pieces such as jeans and accessories. The brand is premium and affordable—a combination we want in all our essentials.